If a nail set takes 2 hours and you charge $50, many techs think:
"$50 isn't bad."
But your business doesn't get the full $50.
Subtract:
• Product costs
• Electricity
• Education
• Insurance
• Booking software
• Social media time
• Cleaning time
Now calculate your real hourly wage.
Many nail techs are shocked to discover they're earning less than minimum wage.
Have you ever calculated your actual hourly income after expenses?
* Nail Technician Business Advice *
Most nail techs assume a client who never rebooks was unhappy.
That's often not true.
Many clients disappear because:
• They forgot to book.
• Life got busy.
• They felt guilty about their damaged nails.
• They assumed you were fully booked.
• They thought you were too expensive, even though they never asked.
A client who doesn't return isn't always a dissatisfied client.
Sometimes they're simply an uncontacted client.
How many clients have you lost because you assumed they weren't interested?
It's okay to check-in with your clients, especially if one hasn't returned or if it's been awhile since you've heard from your client.
Try it, the results may surprise you!
Comment with the longest time a client disappeared before returning.
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